{"id":40123,"date":"2020-12-17T09:12:57","date_gmt":"2020-12-17T01:12:57","guid":{"rendered":"https:\/\/zegal.com\/?p=40123"},"modified":"2022-04-06T11:50:33","modified_gmt":"2022-04-06T03:50:33","slug":"manufacturing-in-a-post-covid-world-digital-showrooms","status":"publish","type":"post","link":"https:\/\/zegal.com\/en-gb\/blog\/post\/manufacturing-in-a-post-covid-world-digital-showrooms\/","title":{"rendered":"Manufacturing Post-Covid: A Case For Digital Showrooms"},"content":{"rendered":"<div id=\"NavBar\" class=\"navbar w-nav\" role=\"banner\" data-collapse=\"medium\" data-animation=\"default\" data-duration=\"400\" data-w-id=\"bf07d548-6cfe-9bc6-98c6-60e553b4057f\">\n<div class=\"navcontainer\">\u00a0<\/div>\n<\/div>\n<div class=\"section min100 navpadding vertical\">\n<div class=\"w-container\">\n<div class=\"horizontalblock insights\">\n<div class=\"t3 grey\">\u00a0<\/div>\n<\/div>\n<div class=\"verticalblock shrink\">\n<h1 class=\"h1 insights\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-40129\" src=\"https:\/\/zegal.com\/wp-content\/uploads\/2020\/12\/Screen-Shot-2020-12-11-at-9.19.33-AM.png\" alt=\"\" width=\"940\" height=\"401\" srcset=\"https:\/\/zegal.com\/wp-content\/uploads\/2020\/12\/Screen-Shot-2020-12-11-at-9.19.33-AM.png 940w, https:\/\/zegal.com\/wp-content\/uploads\/2020\/12\/Screen-Shot-2020-12-11-at-9.19.33-AM-320x137.png 320w, https:\/\/zegal.com\/wp-content\/uploads\/2020\/12\/Screen-Shot-2020-12-11-at-9.19.33-AM-768x328.png 768w, https:\/\/zegal.com\/wp-content\/uploads\/2020\/12\/Screen-Shot-2020-12-11-at-9.19.33-AM-640x273.png 640w\" sizes=\"auto, (max-width: 639px) 98vw, (max-width: 1199px) 64vw, 770px\" \/><\/h1>\n<p class=\"t3\">How digital showrooms can act as the digital and interactive sales tool that allows mills to present fabrics to buyers, all without travel and in-person meetings<\/p>\n<\/div>\n<div class=\"centerblock\">\n<div class=\"rich-text-block insights w-richtext\">\n<h3>I think we can all agree that something needs to be done to the sample requesting and sales process within the denim industry.<\/h3>\n<p>During the B2B process of a fabric mill, 70-80% of the supply chain effectiveness is lost along the way due to poor communication, where stakeholders are not getting the right information when and where they need it.<\/p>\n<p><em>(You can read the full article on how we break down the supply chain effectiveness in the article\u00a0<\/em><a href=\"https:\/\/www.inqova.com\/insight\/what-the-denim-supply-chain-could-look-like\"><em>HERE<\/em><\/a><em>)<\/em><\/p>\n<p>Alongside the changes to social circumstances, huge adjustments have to be made to how the denim industry conducts business. With most supply chains curbing in-person meetings and travel, business offerings and products have to adapt and go digital.<\/p>\n<blockquote><p>How can mills still present their fabrics to buyers and drive sales without in-person trade shows and sales meetings?<\/p><\/blockquote>\n<p>This is why we are launching our own digital showroom solution.<\/p>\n<h4>What is a digital showroom?<\/h4>\n<p>It is an interactive sales tool that acts as the flagship storefront of a brand, to present fabrics to buyers without having to travel.<\/p>\n<p>Not only does it help to streamline the fabric discovery process for clients from a distance, buyers can also filter and sort through the fabric catalog as needed,<\/p>\n<p>The system will also keep a record of a client\u2019s ordering and purchasing history, making it easy to reference the buyer\u2019s journey, streamlining the order-taking process, and hugely reduce the need for physical samples, and preventing duplicate sample orders.<\/p>\n<blockquote><p>This tool is built to benefit both suppliers and buyers<\/p><\/blockquote>\n<p>Not only will it help mills to ensure that the right materials are being prepared for the buyers, it will also inspire brands to adapt to fabrics in a new way.<\/p>\n<p>With room for creativity in terms of branding and sales experiences, these digital showrooms can utilise videos and detailed images of the products to provide an in-depth presentation of the fabrics and garments.<\/p>\n<p>If you\u2019re interested to hear more about the possibilities of building your own digital showroom, write an email to us or reach out for a consultation call, and we\u2019d be happy to talk to you.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"Footer\" class=\"footer\">\n<div class=\"horizontalblock bottommargin\">\n<div class=\"verticalblock\">\n<div class=\"horizontalblock bottommargin\">\n<p><em>Born from within the textile and apparel industry; amongst yarn spinners, indigo dyers, fabric weavers and garment makers,\u00a0<a href=\"https:\/\/www.inqova.com\/\">INQOVA<\/a>\u00a0is committed to helping forward-thinking companies grow sustainably in the digital world.<\/em><\/p>\n<p style=\"text-align: center;\"><b><i>This article does not constitute legal advice.<\/i><\/b><\/p>\n<p style=\"text-align: center;\"><i>The opinions expressed in the column above represent the author\u2019s own.<\/i><\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/register.zegal.com\/\"><b>Start managing your legal needs with Zegal today<\/b><\/a><\/p>\n<h5 style=\"text-align: center;\"><a href=\"https:\/\/zegal.com\/zegal-partners\/\">BECOME A ZEGAL REFERRAL PARTNER<\/a><\/h5>\n<p><a href=\"https:\/\/zegal.com\/blog\/post\/4-important-things-to-note-when-scaling-your-online-marketplace\/\">READ MORE: 4 Important things to note when scaling your online marketplace<\/a><\/p>\n<p><a href=\"https:\/\/zegal.com\/blog\/post\/how-to-recalibrate-for-success-in-a-world-full-of-distractions\/\">FURTHER READING: How to recalibrate for success in a world full of distractions<\/a><\/p>\n<\/div>\n<\/div>\n<div class=\"verticalblock center\">\n<p><b>Article syndicated with permission from https:\/\/www.inqova.com\/insight\/digital-showroom-for-suppliers-and-buyers<\/b><\/p>\n<p>They partner with progressive manufacturers in global supply chains to leverage digitalization for positive social and environmental impact.<\/p>\n<p>They have been able to see a growth of approx. 50-100 new contacts per month.<\/p>\n<\/div>\n<\/div>\n<div class=\"horizontalblock\">\n<div class=\"splitgrower vertical justright\">\n<div class=\"footernavtext\">\u00a0<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u00a0 \u00a0 How digital showrooms can act as the digital and interactive sales tool that allows mills to present fabrics to buyers, all without travel and in-person meetings I think we can all agree that something needs to be done to the sample requesting and sales process within the denim industry. During the B2B process [&hellip;]<\/p>\n","protected":false},"author":125,"featured_media":40129,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_editorskit_title_hidden":false,"_editorskit_reading_time":0,"_editorskit_is_block_options_detached":false,"_editorskit_block_options_position":"{}","inline_featured_image":false,"footnotes":""},"categories":[133],"tags":[],"usecases":[],"businesstypes":[],"country":[],"class_list":["post-40123","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-startup"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.8 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Manufacturing Post-Covid: A Case For Digital Showrooms | Zegal UK<\/title>\n<meta name=\"description\" content=\"How digital showrooms can act as the digital and interactive sales tool that 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