{"id":10237,"date":"2017-05-16T01:46:15","date_gmt":"2017-05-15T17:46:15","guid":{"rendered":"https:\/\/zegal.com\/social-media-policy\/"},"modified":"2024-08-20T15:44:42","modified_gmt":"2024-08-20T07:44:42","slug":"social-media-policy","status":"publish","type":"page","link":"https:\/\/zegal.com\/en-sg\/social-media-policy\/","title":{"rendered":"Social Media Policy"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Social_media_management_policy\"><\/span>Social media management policy<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">A Social Media Policy is a document that provides guidelines for use of social media by the employees in your organization, both personally and professionally, including your organisation\u2019s official social media accounts and channels.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-what-is-social-media-policy\"><span class=\"ez-toc-section\" id=\"What_is_social_media_policy\"><\/span>What is social media policy?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>A <strong>Social Media Policy<\/strong> sets out the responsibilities and obligations that a company\u2019s employees must follow when using social media.<\/p>\n\n\n\n<p>A <strong>Social Media Policy<\/strong> ensures that the employees know the extent to which using social media accounts is permitted at work, as well as further considerations when using social media outside of work. This protects the company from liability for certain comments made in your company&#8217;s name, such as libellous or racist comments.<\/p>\n\n\n\n<p>A <strong>Social Media Policy<\/strong> is crucial to adequately protect a company\u2019s business interests while upholding their employees&#8217; personal data rights and freedom of speech. It covers legal issues that could arise for the company, including confidentiality, intellectual property infringement, and defamation, as well as personal liability of the employee.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-why-do-i-need-a-social-media-policy\"><span class=\"ez-toc-section\" id=\"Why_do_I_need_a_social_media_policy\"><\/span>Why do I need a social media policy?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">A <\/span><b>Social Media Policy<\/b><span style=\"font-weight: 400;\"> is crucial to adequately protect an organisation\u2019s business interests while upholding their employees&#8217; personal data rights and freedom of speech. It covers legal issues that could arise for the organisation, including confidentiality, intellectual property infringement, and defamation, as well as personal liability of the employee.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-why-is-social-media-policy-important\"><span class=\"ez-toc-section\" id=\"Why_is_social_media_policy_important\"><\/span>Why is social media policy important?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span style=\"font-weight: 400;\">To guide the contents, posts, and activities on your organisation\u2019s social media accounts and channels<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">To guide your employees&#8217; posts and activities on their professional as well as personal social media accounts<\/span><\/li>\n<\/ul>\n\n\n\n<p><span style=\"font-weight: 400;\">In simple words, if your organisation is on social media, you will have more control over the posts made under your channel or brand.<\/span><span style=\"font-weight: 400;\">&nbsp;<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Similarly, you\u2019d like to have some level of control over the posts made by your employees in both their personal and professional social media to ensure that their posts do not create any conflict with your organisation\u2019s brand or reputation.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-it-also-helps-to\"><span class=\"ez-toc-section\" id=\"It_also_helps_to\"><\/span>It also helps to:<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span style=\"font-weight: 400;\">Maintain your organisation\u2019s image over social media and overall online web<\/span><\/li>\n\n\n\n<li><span style=\"font-size: inherit; text-align: justify;\">Treat legal and regulatory sensitivities with awareness<\/span><\/li>\n\n\n\n<li><span style=\"font-size: inherit; text-align: justify;\">Prevent a security breach or legal or PR crisis<\/span><\/li>\n\n\n\n<li><span style=\"font-size: inherit; text-align: justify;\">Plan actions in case of a security breach or legal crisis<\/span><\/li>\n\n\n\n<li><span style=\"font-size: inherit; text-align: justify;\">Encourage responsible use of social media among employees<\/span><\/li>\n\n\n\n<li><span style=\"font-size: inherit; text-align: justify;\">Have disciplinary actions and procedures in place in case of breach of policy by employees<\/span><\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-what-do-i-need-to-include-in-a-social-media-policy\"><span class=\"ez-toc-section\" id=\"What_do_I_need_to_include_in_a_social_media_policy\"><\/span>What do I need to include in a social media policy?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span style=\"font-weight: 400;\">Acceptable social media use during work hours;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Appointed officer in charge of policy enforcement;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Handling media-related inquiries;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">What you should and should not disclose over social media; and<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Appointed officer in charge of intellectual property compliance.<\/span><span style=\"font-weight: 400;\"><br><\/span><\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-to-update-your-social-media-policy\"><span class=\"ez-toc-section\" id=\"How_to_update_your_social_media_policy\"><\/span>How to update your social media policy<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">The online presence of any organization (directly or indirectly through their employees) is inevitable in these times. Because of which it has become a necessity for any organisation to have a social medial policy in place to guide proper social media use and activities therein to prevent any actions that may be detrimental to the business. This does not mean banning social media completely but assessing the acceptable use and making the employees aware of the Do\u2019s and Don\u2019ts is important.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Use Zegal\u2019s Social Media Policy document to build one for your organisation today.&nbsp;<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-follow-us-on\"><span class=\"ez-toc-section\" id=\"Follow_us_on\"><\/span>Follow us on<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><a href=\"https:\/\/www.facebook.com\/getzegal\">Facebook<\/a>, <a href=\"https:\/\/www.linkedin.com\/company\/getzegal\/\">LinkedIn<\/a> &amp; <a href=\"https:\/\/twitter.com\/getzegal\">Twitter<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Social media management policy A Social Media Policy is a document that provides guidelines for use of social media by the employees in your organization, both personally and professionally, including your organisation\u2019s official social media accounts and channels. What is social media policy? A Social Media Policy sets out the responsibilities and obligations that a [&hellip;]<\/p>\n","protected":false},"author":28,"featured_media":69948,"parent":0,"menu_order":5,"comment_status":"closed","ping_status":"closed","template":[13560],"meta":{"_acf_changed":false,"_editorskit_title_hidden":false,"_editorskit_reading_time":0,"_editorskit_is_block_options_detached":false,"_editorskit_block_options_position":"{}","inline_featured_image":false,"footnotes":""},"usecases":[],"class_list":["post-10237","page","type-page","status-publish","has-post-thumbnail","hentry","template-company-policy"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.8 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Social Media Policy Template | Zegal - Automated Legal Templates<\/title>\n<meta name=\"description\" content=\"A Social Media Policy sets out the responsibilities that a company\u2019s employees must follow when using social media. 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