Own Your Trade Mark

Part IV in the ‘Does the Law Matter’ eBook series of legal tips

When managed properly, a trade mark has the potential to become one of the most valuable commercial assets of your business.This introductory guide is intended to provide a practical understanding of key issues involved in establishing, registering, and maintaining your trade mark rights so that the value to your business is maximised.

Not sure where to start? Read about the fundamental legal issues every startup or small business should consider. Understand why the law matters..

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